PROJECT
From idea to a car rental product
A project started from scratch in South Africa, including a mobile application.
Mobility product
Customer → booking → operations
Concept illustration of the workflow
Starting from scratch in South Africa
The South African car rental project started from scratch. A mobile application was built. The wider project scope included a website, an operational system, CRM connections and Google documents.
Customer experience and operations
The application is one part of the rental business. Planning the wider system means deciding how customer actions become work for the business, and which system owns each piece of information.
What is confirmed
The mobile application is confirmed as built. The completion and current operational status of the other components, team responsibilities and measurable results are still being verified. Specific booking, payment or fleet-management features are not claimed here.
The visual on this site is a sample journey with fictional data, and does not reproduce the production application.
For a related product, explore the first complete app journey and the CRM handoff when defining the scope.
Before a similar project, read what to decide before building a rental app and how to scope a customer portal. Explore customer products, or discuss your project.